UX Design
I created a mobile application that allows users to book sports events depending on the city they're from, the goal of the application is to get people together through sports and to simplify and booking procedure. you click we do the rest
Market Research
Clarins Groupe
A study about the changing consumer behavior during the month of Ramadan in the MENA Region. this study is focused towards the skincare industry
Content Creation
ASALAT AL MADHAR - CONTENT
This Image was created for a campaign to raise awareness to my store when it first started, it was advertised on facebook to people within a radius of 5 km of the store, the specific location of the store was added aswell as the Whatapp number to make it easier for the customer to get in touch, the date of the discount has been limited to one week to create urgency and encourage the customer to take action
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ASALAT AL MADHAR - CONTENT
This campaign was created and advertised on Facebook to raise awareness to the new collection we were offering, the campaign included a link to our facebook store to make it easier for the customer to see the collection we have established and to make an order if needed.
ASALAT AL MADHAR - CONTENT
This content was created for a product we were struggling to sell, the advertisement highlights some features of the product and offers a discount which is only valid for 1 day, this discount was offered once every 10 days until the stock ran out. the 1 day offer created urgency for the customer to click on call to action.
EU BUSINESS SCHOOL - STUDENT PROJECT
The idea behind the campaign was creating a proposal to Coca Cola for a marketing campaign, my campaign was inspired by the famous #ShareACoke campaign the idea was to create a small video on TikTok where customers will sip a Coca Cola and pass it to the right side of the screen and tag their friends who would do the same, by the end of the campaign videos will be featured on billboards around different cities, the campaign goal was to increase awareness.
EU BUSINESS SCHOOL - STUDENT PROJECT
This project was a part of group work which I've done with my collegues, the idea behind this campaign is to create an application that promotes a healthy lifestyle, the QR code in the middle of the application logo redirects the customer to the download page of our application, this logo will be placed at the doorfront of our partner stores, the goal of the marketing campaign is to create curiousity to the customer who will scan the QR code and get more information about the application, it will also be a way to raise awareness to the brand.
CONTENT PROPOSAL
This content was created as a proposal for L'oreal during an interview, its a 10 secs length video to be uploaded on Instagram Stories, the point of this content is to get the viewer to stop the video when the bottle is in the middle of the screen. the text is to create curiousity, this kind of content will get the viewer to stop the story multiple times. which will trick the algorithm and show this story to more users.
